In an article for the Houston Chronicle, Trudy Brunot explained that the term ″POG″ is an abbreviation for the word ″planogram.″ In the field of merchandising, they are utilized to create a visual layout that specifies how a store’s retail space need to be arranged in order to maximize sales.The ideal usage of planograms is to plan how to make efficient use of the available physical space, direct your shoppers, and eventually boost the number of products that are purchased by customers. This visual retail marketing tool assists merchants in arranging their items in the most effective manner possible on their shelves.
